Oceania Digital Textile Printer Market

Oceania’s digital textile printer market will grow at a rapid rate between 2023 and 2030, with a CAGR estimated to be 4.3%. By 2033, its value will likely exceed $150 million. By 2023, the market is likely to surpass an estimated valuation of US$98.4million.

Future Market Insights predicts that Oceania’s demand for digital textile print will grow as a result the growing ecommerce distribution sector. E-commerce allows small and medium textile producers to easily reach a large consumer base.

E-commerce distribution has been most beneficial to people who live in rural or underserved regions. On-demand printing is becoming more popular, and digital textile print technologies can fill this demand.

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The textile industry has seen a rise in demand for customisation and personalization due to the e-commerce. It is partly due to the fact that users have more choices because of the ease and capacity of using the internet interface.

The modern consumer prefers specialized, personalized products that can be produced using flexible digital textile print techniques.

As consumers become more conscious of the impact their purchases have on the environment, e-commerce websites are driving demand for sustainable textiles.

It is now a standard in the industry to use less water and reduce energy and chemical usage. Comparing digital textile printing to traditional textile printing, it is much more eco-friendly.

The stiff competition in the market has led to an increase in demand for printing options that are versatile and affordable. Small and medium-sized companies have been encouraged to adopt digital textile print technology at a rapid pace. This trend will continue to drive market growth in the future.

Oceania Digital Textile Printers: Market Study Key Takeaways

  • Oceania’s digital textile printer market is expected to reach a value of US$ 98.4 millions By the end of 2023.
  • The market will reach a size of US$ 150 Million By the end 2023-2033 of the forecast period.
  • You can also find out more about the following: CAGR The market is expected to reach 3%.
  • Clothing & Apparels End Use segment is anticipated to offer an impressive absolute dollar opportunity of US$ 25.4 million Between 2023-2033.
  • Australia is expected to be the biggest market in Oceania for digital textile printers, with a market value of US$ 71.6 Million In 2023,

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“Oceania is experiencing a rapid expansion of digital textile printing due to the region’s growing need for affordable, on-demand textile printing. Using automation, eco friendly inks and direct to fabric printing technology, it is now possible to print textiles at a low price and with high quality. As ecommerce distribution options expand, the need for digital textile print is also growing. This is expected to provide small and medium-sized textile manufacturers with access to a larger consumer base and satisfy the increased demand for customization and personalisation.” – says an FMI analyst.

Digital Textile Printing Market Landscape – Competitive Landscape

Oceania’s digital textile market is characterized by key companies adopting a variety of strategies to stay competitive. Consolidation is one of the major strategies, but there are also other moves such as acquisitions, mergers, and product innovation.

HP Inc., Brother International Corporation, Seiko Epson Corporation, Konica Minolta, Inc., Colorjet Group, The M&R Companies, Mimaki Engineering Co., Ltd., Aeoon Technologies GmbH, HGS Machines, Ricoh Company, Ltd, Electronics for Imaging, Inc., Kornit Digital, and others are prominent players in the digital textile printing market. The digital textile printer market in Oceania is fragmented. Tier 1 players hold between 20-25% of the market.

You can, for example,

  • In October 2021, Kornit Digital announced a new partnership with Amazon, which will allow Amazon sellers to access Kornit’s digital textile printing technology to create and sell customized printed apparel.

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Oceania Digital Textile Printers Market by Category

Printer Type

  • Direct to Garment Printer
  • Direct to Fabric Printer

By Substrate

  • Cotton
  • Silk
  • Rayon
  • Linen
  • The use of Polyester
  • Polyamide
  • Wool
  • Other Substrates

By Ink Type

  • Reactive
  • Acid
  • Disperse
  • Pigment

Size of the printer (type):

  • Industrial Printer
  • Desktop Printer

By Sales Channel:

  • Manufacturers (Direct sales)
  • Distributors/ Suppliers
  • Shoppers can find a variety of products at discounted prices.
  • E-Commerce

By End Use

  • Clothing & Apparels
    • T-shirts
    • Pants
    • Leggings
    • Caps
    • Sweatshirts
    • Hoodies
    • Shorts
    • Golf shirts
    • Others (Jackets, Tie, etc.)
  • Household
    • Bed Linens
    • Carpets & Curtains
    • Others (Napkins, Towel, etc.)
  • Technical Textiles
  • Others (Flags & Banners)

By Country

  • Australia
  • New Zealand
  • Papua New Guinea
  • Fiji

What FMI is

Future Market Insights, Inc. (ESOMAR certified, Stevie Award – recipient market research organization and a member of Greater New York Chamber of Commerce) provides in-depth insights into governing factors elevating the demand in the market. The report reveals the opportunities for market growth by segment based on Source, Application and Sales Channel over the next 10 years.

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