Oceania Digital Textile Printer Market

Between 2023 and 2033, the Oceania digital textile printer market is projected to grow rapidly at a CAGR of 4.3%. By 2033, its value will likely exceed $150 million. By 2023, the market is likely to surpass an estimated valuation of US$98.4million.

Future Market Insights predicts that Oceania’s demand for digital textile print will grow as a result the growing ecommerce distribution sector. Thanks to ecommerce, small and medium-sized producers of textiles can easily connect with consumers.

E-commerce distribution has been most beneficial to people who live in rural or underserved regions. Digital textile printing technology is able to meet this need.

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The textile industry has seen a rise in demand for customisation and personalization due to the e-commerce. It is partly due to the fact that users have more choices because of the ease and capacity of using the internet interface.

The modern consumer prefers specialized, personalized products that can be produced using flexible digital textile print techniques.

As consumers become more conscious of the impact their purchases have on the environment, e-commerce websites are driving demand for sustainable textiles.

In the last few years, using less water, fewer chemicals and less energy have become commonplace in industry. Digital textile printing is therefore more environmentally friendly than conventional textile printing.

Due to stiff competition on this market, the demand for affordable and versatile printing options is increasing. Small and medium-sized companies have been encouraged to adopt digital textile print technology at a rapid pace. This trend will continue to drive market growth in the future.

Oceania Digital Textile Printers: Market Study Key Takeaways

  • Oceania’s digital textile printing industry will reach a market value of US$ 98.4 Million By the end of 2023.
  • The market will reach a size of US$ 150 million By the end 2023-2033 of the forecast period.
  • It is important to note that the word “you” means “you”. CAGR The market is expected to reach 3%.
  • Clothing & Apparels End Use segment is anticipated to offer an impressive absolute dollar opportunity of US$ 25.4 million Between 2023 and 2033.
  • Australia will be the leading market for digital fabric printers in Oceania, accounting for a value of total market. US$ 71.6 millions 2023

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“Oceania is experiencing a rapid expansion of digital textile printing due to the region’s growing need for affordable, on-demand textile printing. Automation, eco-friendly dyes and direct-to fabric printing have made it possible to produce textiles with excellent quality at an affordable price. As ecommerce distribution options expand, the need for digital textile print is also growing. This is expected to provide small and medium-sized textile manufacturers with access to a larger consumer base and satisfy the increased demand for customization and personalisation.” – says an FMI analyst.

Digital Textile Printing Market Landscape: A Competitive Landscape

Oceania’s digital textile printing industry is marked by the adoption of numerous strategies. While consolidation is the main strategy, there are many other strategies like acquisitions mergers and new product innovations.

HP Inc., Brother International Corporation, Seiko Epson Corporation, Konica Minolta, Inc., Colorjet Group, The M&R Companies, Mimaki Engineering Co., Ltd., Aeoon Technologies GmbH, HGS Machines, Ricoh Company, Ltd, Electronics for Imaging, Inc., Kornit Digital, and others are prominent players in the digital textile printing market. The digital textile printing industry is fragmented, and Tier 1 players hold 20-25% of the Oceania market.

As an example

  • In October 2021, Kornit Digital announced a new partnership with Amazon, which will allow Amazon sellers to access Kornit’s digital textile printing technology to create and sell customized printed apparel.

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Oceania Digital Textile Printer Market, by Category

By Printer Type

  • Direct to Garment (DTG), Printer
  • Direct to Fabric Printer

By Substrate

  • Cotton
  • Silk
  • Rayon
  • Linen
  • The use of Polyester
  • Polyamide
  • Wool
  • Other Substrates

By Ink:

  • Reactive
  • Acid
  • Disperse
  • Pigment

Size of the printer (type):

  • Industrial Printer
  • Desktop Printer

By Sales Channel:

  • Manufacturers Direct Sales
  • Distributors/ Suppliers
  • Buy it Now
  • E-Commerce

By End Use

  • Clothing & Apparels
    • T-shirts
    • Pants
    • Leggings
    • Caps
    • Sweatshirts
    • Hoodies
    • Shorts
    • Golf shirts
    • Others (Jackets, Tie, etc.)
  • Household
    • Bed Linens
    • Carpets & Curtains
    • Others (Napkins, Towel, etc.)
  • Technical Textiles
  • Others (Flags & Banners)

By Country

  • Australia
  • New Zealand
  • Papua New Guinea
  • Fiji

About FMI

Future Market Insights, Inc. (ESOMAR certified, Stevie Award – recipient market research organization and a member of Greater New York Chamber of Commerce) provides in-depth insights into governing factors elevating the demand in the market. It reveals opportunities that will favour the growth of the market in various segments based on Sources, Applications, Sales Channels and End Uses over the next decade.

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